Solutions

CLARITAS Consumer Targeting Solutions for Small/Mid-size Businesses

Yield profitable results

Execute a target marketing program that yields profitable results with best-in-class software, data and segmentation solutions from Nielsen Claritas.

The dedicated information specialists at Nielsen Claritas have all the tools you need to attract and build a loyal customer base. Our Consumer Targeting Solutions for small/mid-size businesses can help you:

Target those segments most likely to become profitable buyers
Craft marketing that appeals to your target buyers needs and lifestyles
Prioritize geographic markets and select business locations accessible to your markets
Deploy promotional campaigns in those media to best reach your targets

Our solutions can also help you answer pertinent questions:

What makes frequent buyers different from my occasional customer?
How can I draw more customers through the door?
How do I communicate with my customers, what message are they going to respond to?

Find out how Nielsen Claritas solutions can help your target marketing program yield profitable results, call 866-737-7429.

Software

Dozens of detailed reports and maps at your fingertips

Data

Consult with our passionate experts about your long-term, strategic and complex business issues

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Learn about our wide range of consumer segmentation and marketing data options

Resources

2008 Update Demographics
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