CLARITAS Site Analysis

Make the right move

In today’s challenging retail and real estate market, it is critical that businesses effectively evaluate site location and selection, prioritize markets for expansion, optimize locations in a given market, and maximize the return on their location investments. Historically, much of the focus has been on market and site expansion, but Nielsen Claritas realizes that this approach only addresses part of the overall business strategy for Real Estate Analysis. In addition to expansion, you need to make intelligent, informed and actionable decisions about remodels and closures. Claritas solutions deliver the depth of expertise and the geographic precision that allow you to optimize your market and site location decisions.

Build effective site location strategies that place you where your best customers are. Our wide range of standard-setting software, data and analytical consulting services will help you evaluate and score markets & sites according to your business strategy. Let us help you:

• Prioritize market entry
• Determine expansion and growth capacity
• Identify specific locations for new sites
• Provide sales forecasts for specific sites
• Determine cannibalization and sales re-distribution efforts
• Evaluate impacts of location remodels or closures

Learn how Nielsen Claritas can help you optimize your market and site portfolio today, call 866-737-7429.